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EP99: PR: Why You Shouldn’t Pay For An Interview

EP98: Mindset Shifts & The Power Of Affirmations with Special Guests

EP97: The Importance Of Transparency: It’s OK To Make Mistakes

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@michelleglogovac

Are you showing up in more than one place?⁠ ⁠

Are you showing up in more than one place?⁠
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I'm a big fan of repurposing content...and a fan of planning my content out in advance. ⁠
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You aren't going to reach the same people on every platform, so utilize the content you have and tweak it to fit other platforms.⁠
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Here's a great example...this is a quote from one of my podcast episodes that I've turned into a quote graphic. I'm also going to tweet it out and throw it up on LinkedIn and FB...you don't need to create completely different content for every platform.⁠
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Don't make social media harder than it has to be. Promote yourself on more than one platform and broaden your reach!

Are you utilizing podcast interviews yet? ⁠ ⁠

Are you utilizing podcast interviews yet? ⁠
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If you need further proof on the power of podcasts, Marketing Charts did some research last month and found that over half of the US population listens to podcasts.⁠
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Word-of-mouth recommendations happen mostly offline (about 66%) and that those who are most active when it comes to WOM are....podcast listeners! ⁠
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It's time you get people talking about you and your business! ⁠
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A big thanks to @swordandthescript for featuring this article in his newsletter!

Want to know why a TedX Talk, Ted Lasso and racism

Want to know why a TedX Talk, Ted Lasso and racism are the topic for today’s episode? ⁠
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I recently started watching (ok, I binged) @tedlassoofficial and find that the optimism and want to not only see the good in others but for them to see it in themselves is infectious. I wish the world was filled with more Ted Lassos and I’d love to embody those same qualities. ⁠
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So, I applied for a @tedx Talk on Why White Moms Are The Answer To Ending Racism. I made it to the round of panel interviews in Utah…my enthusiasm and optimism was quickly dashed though when the panel of committee members I met with were filled with ignorance (two out of five were not). ⁠
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I’m sharing what my experience was like, the statements that were made, the questions I was asked, how I made someone show her white fragility and what that means and much more. ⁠
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This experience has angered and saddened me but it’s also one of my most proudest moments because I used my voice. I stood up for what is right and maybe, just maybe I planted a seed in the minds of those who still turn a blind eye to the truth.

We're all over here on IG looking at pretty pictur

We're all over here on IG looking at pretty pictures and scrolling, but do you know where there's some amazing engagement going on? ⁠
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Twitter.⁠
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If you are in PR or are wanting to land in the media, you should be on Twitter and active. ⁠
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I've met some incredible people on Twitter...they're genuine, supportive, kind, knowledgeable and uplifting. ⁠
Some of my favorite Twitter people are @prwritergal, @jlmstrategiccommunications, @jodyfisher70 of @theprpodcast_, @molly.mcpherson, @tonyamckenziepr, @meledits_dcs ⁠
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☝🏻These people are ones you should be following...you'll learn a ton from them and they will welcome you warmly and wholeheartedly. I'm lucky to be able to call them friends!⁠
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Are you on Twitter? You can find me there at micglogovac!

There are literally over 1M podcasts....they aren'

There are literally over 1M podcasts....they aren't all a good fit for you and you aren't a good fit for all of them.⁠
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You will get a no.⁠
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Keep pitching because ultimately you will also get a yes! ⁠
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My success rate for podcast interviews is 30-90%....not too shabby.⁠
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Patience and polite persistence are key. ⁠
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Are you waiting for a "yes" from a podcast host?⁠
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Do you have a press page on your website?⁠ ⁠ Y

Do you have a press page on your website?⁠
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You should!⁠
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Press pages are a great place for people to get to know you and see where you’ve been. It’s also a big plus for journalists and hosts when you link back to the interview on their site! ⁠
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Here’s what your press page should include:⁠
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Headshots ⁠
Your Bio⁠
Links to podcast interviews, media mentions, features & interviews, guest blog posts⁠
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I like to include the name of the outlet and the title of the media feature. ⁠
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You can check mine out at www.themlgcollective.com/press

She's baaaaaack!!!!⁠ ⁠ My friend and collabora

She's baaaaaack!!!!⁠
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My friend and collaborating partner, Allie Casazza for a record 3rd time and today we are talking about her book that launches TODAY!!!!!⁠
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Declutter Like A Mother is out NOW!!!!!⁠
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It's always a treat to get to have a convo with Allie and I was honored to have had the opportunity to read her first book before it officially launched. ⁠
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This book isn't just for moms...it's not just for women. It's for every.single.one of us who is ready to enjoy our lives and our homes. ⁠
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It's about prioritizing yourself, setting the intention for how you want your home to function and feel, and doing it all without feeling an ounce of guilt. ⁠
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Go hit @target for your copy today, listen to our fun chat, and make time for yourself.⁠
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You deserve it!⁠
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Congratulations Allie! I'm so proud of you, my friend!

📖 Today is National Read A Book Day! 📖 ⁠
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For me, that’s literally every day! I read every.single.day. I used to be a one book at a time person, but lately I’ve got 2-3 going at once. ⁠
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I love a balance of non-fiction and fiction so that my mind is allowed to wander and rest. ⁠
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I keep track of my books using @goodreads and for 2021, I set a goal of reading 25 books for the year. As I type this, I’m already at 22! ⁠
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I’m a big believer in books and that’s evidenced by my bookshelves and those of my kids, along with the authors I have the honor to work with. ⁠
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What types of books do you like to read?

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