Let me share a secret with you…there IS such a thing as a perfect podcast guest. I know the saying, “no one is perfect,” but that’s not true when it comes to podcast guests. There are podcast guests who are so perfect that they’re asked to be a return guest. That’s a HUGE deal. Consider most ... READ the POST
Podcast Book Tour™ – How Author Interviews Can Increase Book Sales
The Rise In Podcast Popularity Podcasts have been on the scene for more than two decades, but it’s only been in the past five years that we’ve seen them grow in such immense popularity. Add to that when the entire world shut down in 2020 and we saw an increase in podcast shows launching. How big ... READ the POST
Podcast Pitching: Why You Shouldn’t Use ChatGPT For Pitches
Artificial intelligence or AI is “all the rage” these days and causing quite a controversy. ChatGPT is the most popular AI app out there right now and I’ve seen it being used by podcast hosts, salespeople, marketers and most recently a competing podcast pitching agency. The latter is the reason I ... READ the POST
3 Mindset Shifts To Prepare For A Podcast Interview
How Your Mindset Can Help Your Podcast Interviews Getting in the right mindset helps build your confidence. Podcast interviews, like any media interview, can seem daunting when you're just starting out. I advise my clients to prepare for their interview to alleviate any intimidation by listening to ... READ the POST
6 Ways To Make Your Media Kit Stand Out
Your media kit is one of the most important aspects of your podcast pitch. Why? Simple, it houses ALL of your in information in one place. Your podcast pitch isn't meant to be a novel, but it should offer the podcast host as much information as possible to ensure they don't have to Google you! ... READ the POST
Top 3 Mistakes PR Clients Make
As a publicist and THE Podcast Matchmaker™, Michelle works with clients who have an established online presence and those just starting out. She talks to prospective authors and entrepreneurs on a weekly basis who are wondering when the right time to start their PR strategy is. Michelle continues to ... READ the POST